• 2SLGBTQI+
  • Gender justice
  • Youth

Refreshing the Ten Oaks Project’s Branding and Communications

For the past 20 years, The Ten Oaks Project has supported 2SLGBTQI+ youth and families through both camps and year-round programming.

For the past 20 years, The Ten Oaks Project has supported 2SLGBTQI+ youth and families through both camps and year-round programming.

To celebrate a milestone anniversary as the organization turned 20, The Ten Oaks Project hired us to write a Communications Strategy and Message Guide and then lead the organization through an exciting refresh of their visual brand.

CASE STUDY

Known often affectionately as just “Ten Oaks”, the organization is a steadfast supporter of 2SLGBTQI+ youth and families when they need it the most. Founded in 2004, the Ten Oaks Project was the first camp of its kind in Canada. As Ten Oaks approached their 20th anniversary, they realized they needed to refresh their branding and communications for their milestone anniversary.

The Ten Oaks Project worked with us first to write a Communications Strategy and Message Guide to set their organization and the branding project up for success in communications. Then, we worked to fully refresh their visual brand — encompassing an updated logo, cohesive suite of sub-logos, brand guide, branded materials, and templates.

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Working with Kathryn and the LeBlanc (& co.) team was absolutely fantastic! The entire process was very collaborative and now we have an amazing set of communications resources and exciting new branding.

Kymani Montgomery, Executive Director, The Ten Oaks Project