Branding a New Nonprofit With CitySHAPES
As a a new nonprofit created to help build better cities in Canada, CitySHAPES needed visual branding designed to propel their launch and future work.
When CitySHAPES launched publicly in January 2023, LeBlanc (& co.) Communications supported their team with designing their branding.
CitySHAPES had a clear goal: to have a successful launch that would build their visibility as a new national nonprofit. They knew that building a strong brand is integral to a successful launch.
As per usual, our Brand Director and Designer Shannon Hawn led the brand design for this project. While working together with CitySHAPES, we were able to support design for a launch that harnessed the momentum built by Catherine McKenney’s historic and progressive campaign for Mayor of Ottawa.