Anti-Poverty Cities Housing Rebranding the Ottawa Community Land Trust: A Case Study on Preserving Affordable Housing Canada is in a housing crisis, and locally in Ottawa, people are feeling the pinch. For every new affordable home built with government assistance, Ottawa loses several older affordable homes in the private market. That's why the Ottawa Community [...]

2SLGBTQI+ Branding a National Week of Action for Rainbow Equality The Society of Queer Momentum came to us with a big vision: to organize a National Week of Action addressing anti-queer and trans hate. Momentum asked LeBlanc (& co.) to support their advocacy by creating a campaign brand and designing materials for their National Week [...]

Housing Rebranding a Frontline Supportive Housing Organization With a Big Heart: Options Housing Leading a rebrand from “Options Bytown” to the new “Options Housing” Options Housing — formerly Options Bytown — is a frontline supportive housing organization that gets people out of shelters and into permanent housing. Their team engaged LeBlanc (& co.) Communications to [...]

Gender justice Communications for the National Day of Action Campaign for Early Learning and Child Care In fall 2023, LeBlanc (& co.) Communications supported the National Day of Action Campaign for Early Learning and Child Care. Led by our client Child Care Now, the campaign focussed on increasing access to child care by highlighting the [...]

2SLGBTQI+ Brand Design for New Brunswick’s Queer Acadian Advocacy Group: Alter Acadie Photography by Annie-France Noël Founded in 2023, Alter Acadie is the only nonprofit advocating for queer and trans Acadians across New Brunswick. The Alter Acadie team approached us for support in brand design after their successful first year of operations. Their team wanted [...]

Cities BuildingIN: Communications and Design for Vibrant, Livable Cities With the Housing We Need BuildingIN helps municipalities increase their housing supply. Canada is in a housing crisis and we do not have enough housing to meet our country’s needs. BuildingIN is helping municipalities address this with a new and groundbreaking approach to urban planning. BuildingIN [...]

2SLGBTQI+ Combating anti-Trans Hate with the “There’s no Gender Equality Without Trans Women” IWD Campaign In early March 2023, a spike in hate against trans women erupted in the lead up to International Women’s Day (IWD). Organizations across Canada issued statements condemning the surge in transphobic including the trans-misogynistic backlash against an International Women’s Day [...]

2SLGBTQI+ Social Services Creating a Communications Plan for The 519 As Canada’s most prominent pride centre, The 519 delivers services to thousands of 2SLGBTQI+ people every year — primarily in Toronto, but also on their online programs.

Cities Building Better Cities and Launching a National Nonprofit with CitySHAPES CitySHAPES is a new, national nonprofit created to help build better cities in Canada. Many of you will recognize the co-founder of CitySHAPES, former City Councillor Catherine McKenney.